In your current set of actions and goals; success may not be your end game. You may see failure although you have done everything you saw to do and did everything that you could think of to put into motion your plans to succeed.
I wanted to remind you that some of the greatest goals/businesses were born out of multiple failures. (Again I must quote Rocky Balboa: “It ain’t if you get knocked down, its that you get back up”).
The loss that you see now is the lesson that tells you what to do to find success tomorrow. It is not failure when you learn from it. It is not failure when you are one with the process. If you love “being in” what you are doing, you will not be a failure. (You can find success when you define it too).
Don’t let it beat you up and sure as hell don’t beat yourself up over it. These failures can easily be “Edison’s light bulb”. The success can be around the corner from your next try.
Feel free to enjoy trying. You never know until you see. I believe when you don’t.